Kath Dewar
  • Female
  • Waitakere City
  • New Zealand
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Kath Dewar's Friends

  • Vernon Tava
  • Katie L
  • Brittany Sara Packer
  • Cate Denisova
  • Kera O'Regan
  • Jay Robinson
  • Julie Anne Genter
  • Alice Andrew
  • Aaryn barlow
  • Supplejack
  • Stephanie Fill
  • Leanne Holdsworth
  • Simon C McManus
  • Kelvin Aris
  • Rayna

Kath Dewar's Groups

 

Kath Dewar's Page

Latest Activity

Kath Dewar joined Megan Salole's group
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Trainsformers - transforming transport in New Zealand

Superspeeds! Double tracks! Broadband! Meeting Spaces! Amazing stopovers! Incredible Coffee and delicious pastries! Can you imagine the type of service that you would LOVE to travel on? Trainspotters unite to bring this about!
Jul 21, 2011
20 Comments
Kath Dewar commented on Eva Lawrence's group Ethical Investors
"Hi - just spotted this thanks to the Intersect newsletter :) One of the easiest ways to make sustainable investments in NZ is with Prometheus Ethical Finance - they offer secure term deposits and call accounts, all invested in NZ with socially and…"
Jul 21, 2011
Kath Dewar joined Eva Lawrence's group
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Ethical Investors

Ethical investment is about making ethical choices when investing capital. When choosing a bank, buying shares, or selecting a kiwisaver account, how can we make money while supporting the things we value?
Jul 21, 2011
24 Comments
Supplejack commented on Kath Dewar's event 'How to market sustainability'
"Erp. Can't register - "Error Executing Database Query". ??? Please check link etc. Stephen"
Jul 13, 2009
Kath Dewar posted an event
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How to market sustainability at Centre for Continuing Education, University of Auckland

July 23, 2009 from 8:30am to 4:30pm
1-day workshop at the University of AucklandDeveloped and delivered by Intersector Kath DewarWhat is the future of marketing in a world which needs less 'stuff'?How to avoid greenwashCompliance with the Advertising standards and the Commerce CommissionThe key issues for ethical consumersRegister onlineSee More
Jul 11, 2009
1 Comment
Kath Dewar joined Billy Matheson's group
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Social Processes and Tools for Change

Welcome to the "Social Processes and Tools for Change" group on Intersect. This is a place to exchange ideas and resources about how people communicate, self-organise and learn together.See More
Jun 22, 2009
17 Comments
Kath Dewar joined Rebeka Whale's group
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Creative Practitioners

Creativity for transformation! make Films, Graphics, Paint, Draw, Photograph, Illustrate, cartoon, Screen-print, Stencil, Compose, Sing, Design, Construct, Choreograph, Weave, Carve, Dance, Write,Web master, Sculpt, Animate, Act, Craft, Sew, Play...
Jun 22, 2009
68 Comments
Kath Dewar commented on Stephanie Fill's group New ZeaLAND Day
"Great work to get the ground prepared and this seed planted Steph - good for you This inaugural New ZeaLAND day I'll be helping facilitate 200+ people to find consensus at the Green Party AGM :-)"
May 6, 2009

Profile Information

About Me:
I’m a marketing professional and fiction writer, and I became active in the Green Party as a result of my volunteer work with the Waitakere Ranges Protection Society.
A Brit originally, and proud of my Yorkshire roots, I’ve lived in West Auckland for 15 years now, since immigrating to Aotearoa at the start of 1996 with my partner Tony Dunn. I feel privileged to be a NZ citizen and acknowledge Te Tiriti o Waitangi in making this possible.
I run a freelance marketing business, GoodSense, supporting kiwi businesses and I’m a member of the Sustainable Business Network. I’ve been an elected member of the executive team of the Waitakere Ranges Protection Society since 2001. I’ve been a member of the Green Party since 2002 and have been involved in planning the Party's campaigns for 2008 and 2011.
Areas of interest and capabilities:
I'm fascinated by how marketing can be a force for sustainable behaviour rather than excess consumption. As well as working with sustainable business clients I run a 1 day course on Marketing for Sustainable Business at the University of Auckland.

I have 20 years professional marketing experience and run marketing consultancy GoodSense, providing freelance marketing expertise to organisations working for social good and to sustainable businesses. I'm interested in stimulating debate in the advertising and marketing world about green marketing and greenwash.

I teach a 1-day course in Marketing for Sustainable Business at the University of Auckland and convene the LinkedIn Group Green Marketing & Advertising NZ which has over 50 members.

As well as local conservation and landscape protection issues, I’ve been active in the campaign to improve transport choices in West Auckland, to make local government more democratic and to reduce the plastic bags used in Waitakere City.
Website:
http://www.goodsense.co.nz

Comment Wall (5 comments)

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At 16:31 on February 8, 2009, Stephanie Fill said…
Hi Kath

Nice to see you on Waitangi day, what a beautiful one. Here is what I was referring to, came across it again on the newsletter from NZBCSD while I was following up on your advice no less!:

Commerce Commission warns Hyundai on advertising claims
Hyundai Motors New Zealand Limited has been warned by the Commerce Commission about comparative claims made in advertising for one of its hybrid vehicles. The warning relates to claims made about results from the 2007 World Solar Challenge used for an advertising campaign that ran on billboards and on television during July and August 2008.

See you again soon. Cheers, Steph
At 14:12 on December 1, 2008, Annabel McAleer said…
Hi Kath! My friend told me that you gave Good mag some great exposure at AK Uni's Go Green day on Saturday. Thank you so much!!! Really appreciate the publicity and support! xx
At 10:49 on October 30, 2008, Carl Chenery said…
Hi Kath, you are warmly invited to an evening of Intersect-ing,Tuesday 4th of Nov, and every first Tuesday of the month at Suite Bar, 2 Hobson St. See events page. Hope to see you there.
Jennifer my fiance said you did a great presentation to WCC on plastic bags!
At 22:31 on June 3, 2008, Jasmine Cargill said…
Hi Kath, nice to meet you at the Good launch briefly, I look forward to seeing more of you in the future.
At 12:08 on May 26, 2008, Intersect's Coordinator said…
Great to see you here, Kath!
intersect is spreading to Auckland; and there is a group of Aucklanders that you might want to intersect with here:
http://intersect.ning.com/group/aucklanders You can discuss with them any ideas you might have about what would be good for growing the Auckland Networks.

Feel free to invite your colleagues and friends, the more the merrier! xx m
 
 
 

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